Yahoo Search Marketing Services bids Overture Brand Adieu
The SEO Blog
Yahoo has officially dropped the Overture brand name from its paid-search products. The company announced plans to drop the Overture name in the North American market at the beginning of March. Yahoo will phase out use of the brand internationally in the coming months though they will retain the Overture name in Japan and South Korea.
Yahoo has officially dropped the Overture brand name from its paid-search products. The company announced plans to drop the Overture name in the North American market at the beginning of March. Yahoo will phase out use of the brand internationally in the coming months though they will retain the Overture name in Japan and South Korea.
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