Monday, May 02, 2005

Blogging Goes Mainstream: Is Your Company Ready? (Business Blog Conference)

Robert Scoble, Technical Evangelist, Microsoft and creator of the Scobleizer Blog

Tuesday, May 03, 2005
2:00 p.m. - 7:30 p.m.
Microsoft Customer Briefing Center
1290 Avenue of the Americas, Between 51st and 52nd Street, 6th Floor, New York, NY

This special executive event will examine the business implications of blogging and the impact this burgeoning communication medium is having on the business landscape. We will examine how leading organizations across a wide range of industries are tapping into the power of blogs to expand their reach into new or existing markets, drive real-time market intelligence, extend their brand and create transformational dialogues with customers, partners and employees.

We will gather senior executives from Fortune 500 companies, as well as forward-thinking sales, marketing and public relations professionals to explore the nuts and bolts of building a corporate blogging strategy and how businesses of all types can leverage this new medium to drive new revenues, increase market share and gain critical brand exposure while influencing public opinion on their products and services.

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