Thursday, April 14, 2005

Six out of seven sales resulting from search come from natural search traffic | News | Article

Give visitors what they want.
Keep it simple.
Direct traffic.
Provide a map.
Create a buzz.

"There are also blogs and RSS feeds to consider for buzz. Blogs and feeds have become a primary source of information for millions of people, many of whom are decision makers and influencers in their fields. Consider syndicating feeds for product information, company news and even special promotions. If you have expertise in a specific area, share it on a blog. Encourage a blog-friendly policy for employees. They could end up being your best marketing channel. "

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